Some girls go for the “natural” look… you are NOT that girl.
You like a statement. You like to be outside the box. You want to rock a hair style that lives up to your personality.
Going platinum blond is a bold step. While many women change hair color like they change wardrobes from one season to another, if you’ve never colored your own hair before it can be an intimidating step. EVERYONE is going to look, and that’s kind of the point, but you want to get it right. Hair grows back, but it is a physical risk as well as an emotional one. If you go for such an extreme DIY color, there is a lot of chemical processing involved and precautions must be taken. This Youtube video will walk you through the pitfalls and success of extreme at-home color.
L’Oreal Luo Color Tint in P01 is a luminous, pearlescent color
Matrix Essentials So Silver Shampoo is specially designed for this type of coloring process, to keep the color bright.







